12 Best-Selling Baby Toys On Amazon To Promote Early Skills

Finding the perfect toy for your baby can be tough. With so many options on the market, it’s hard to know which ones are worth your money. That’s why I’ve done the research for you and compiled a list of the 12 best-selling baby toys on Amazon for a couple of reasons.

First, these toys are not only super popular with a ton of great reviews and ratings, but they also help promote early developmental skills in babies.

Second, a few of these toys are recommended by my therapist friends at NAPA Center who I’ve had the pleasure of collaborating over the years through my nonprofit The LENN Foundation where we help kids with cerebral palsy receive therapy.

So whether you need a new favorite toy for your little one or want to get them something to kick start their growth and learning, read on for my top 12 picks of the best-selling baby toys on Amazon!

12 Best-Selling Baby Toys On Amazon

1. Baby’s First Block Set and Ring Stacking Toy

Targeted skills: Shape and color recognition, Grasping

What I love about this Fisher-Price set are the two developmental toys to encourage a child’s fine motor development.

  • Rock-a-stack ring stacking toy
  • Baby’s first block set

The Rock-a-Stack toy helps your baby develop hand-eye coordination as they stack the rings on the central pillar.

The Baby’s First Blocks set includes ten colorful blocks to grasp and sort into the correct shape hole.

Final verdict: Simple yet effective toys to inspire a baby’s hand-eye coordination and dexterity.

2. Ball Drop Tower Activity

Targeted skills: Fine motor development, Targeted reaching

The Ball Drop Tower is a playful activity that offers both visual and tactile stimulation.

This is one of the best toys to inspire hands-on learning with:

  • Vibrant colors
  • Rattling sounds
  • Movement

The best part?

It’s a fun play experience to enhance grasping skills recommended by NAPA Center pediatric occupational therapist, Amanda Cooper.

Have your child drop the ball at the top of the tower to watch it rattle and roll.

Final Verdict: An engaging toy to promote independent play, fine motor skills, and early learning.

3. Chewy Tube

Targeted skills: Sensory stimulation, Oral motor

Hence the name “super chews” this material is super tough.

It is made for those 6 months and up who are teething or for aggressive chewers.

The purpose of a chew toy is to reduce a child’s stress and anxiety. It provides a safe alternative chewing solution to clothes, pens, hands, or other unsafe things kids may want to put in their mouths.

Final Verdict: This chew toy supports challenges of sensory issues, Autism, and little ones who are teething.  

4. Elite Bike Walking Ride-On Toy

Targeted skills: Gross motor development

This award-winning toy is designed to support your baby’s stages of development when it comes to learning how to walk or ride a bike. It helps build strength to spur motor functions into action.

Use the supportive chair as a ride-on toy, push toy, or walker.

Final Verdict: An innovative toy to help babies learn how to walk or ride a bike with confidence.

5. Fat Brain Dipl Baby Toy

Targeted skills: Fine motor development, Sensory play

This toy holds a little one’s attention (even adults) with the bright-colored silicone bubbles. You can’t help but keep staring at it!

Put sensory skills into action as you poke, pop, or push the colorful bubbles.

Final Verdict: A wonderful fidget toy or tool to encourage sensory play.

6. Fat Brain pipSquigz

Targeted skills: Tactile exploration

Research shows that sensory play builds nerve connections in the brain’s pathways, which leads to the child’s ability to complete more complex learning tasks.

Hence, the importance of sensory integration early on for infants and toddlers.

That’s precisely what this toy, pipSquigz, is all about.

Stick it to smooth surfaces, rattle it, or push and suction the shapes together.

Final Verdict: A great sensory tool to encourage tactile exploration and fine motor development.

7. Foam Ball Pit

Targeted skills: Sensory play, Motor development

Does your child need an entertaining play toy?  Not to mention, a super cute one?

A ball pit is the perfect sensory activity for infants and toddlers. Plus, it’s an engaging way to strengthen the muscles. Kids can’t help themselves but roll around in the ball pit!

Use this pit to grow with your child through developmental stages. First, as a playpen and then, as a ball pit.

This pit comes in a variety of soft colors. The balls are purchased separately.

Final Verdict: A wonderful sensory outlet that’s safe for infants and toddlers to enhance motor development.  

8. LeapFrog Learning Friends 100 Words Book

Targeted skills: Speech enhancement

The LeapFrog Words Book is a fun way to learn vocabulary through 100 new words. What’s even better is it promotes early communication.

Categories include animals, food, opposites, colors, cars, clothes, and body parts.

Touch the words on the page to play cool sound effects and fun facts.

Final Verdict: For early learners to develop speech skills and word recognition.  It’s also a great tool to use during speech therapy to develop oral motor skills.

9. Manhattan Toy Skwish Classic Rattle and Teether

Targeted skills: Color recognition, Fine motor development, Oral motor

This classic wooden rattle and teether are two engaging activities made in one toy.

The rattle encourages fine motor development to clutch, hold, and squeeze the object.

No need to worry if your sweet pea puts the rattle in their mouth. It’s made out of sustainable wood with non-toxic paint.

Plus, your kiddo learns colors like blue, yellow, red, orange, and green.

Final Verdict: An award-winning grasping activity to develop a baby’s fine motor skills while providing peace of mind during the “teething phase”.

10. Soft Building Blocks

Targeted skills: Visual and Sensory input

Encourage your baby to explore their building skills.

A total of 6 colorful blocks are included for exploring, stacking, and knocking them down (the best part)!

Each block inspires learning:

  • Colors
  • Letters
  • Animal pictures
  • Various textures

Soft blocks are a top tummy-time activity suggested by my occupational therapist friends at NAPA Center.

Final Verdict: A sensory-seeking tool for babies and toddlers to enhance visual and fine motor skills.

11. Wonder Wheel Activity

Targeted skills: Auditory, Visual, and Tactile Stimulation

Immediately, this toy captures your attention with the spinning wheel!

It encourages babies to explore with their fingers.

It’s a wonderful fine motor activity for your child to enjoy while in their high chair or during tummy time.

There is a suction cup on the bottom of the Wonder Wheel for you to place on multiple surfaces like a high chair, tabletop, or floor.

Final Verdict: An engaging toy to encourage fine motor development and tactile exploration.

12. Wooden Shape Stack and Sort Geometric Board Blocks

Targeted skills: Color recognition, Fine motor development, Math

Get busy learning while interacting with these colorful wooden shapes.

Sort the shapes into columns to improve hand-eye coordination and develop logical thinking skills.

The toy is safe for little ones as it’s made of non-toxic water-based paint.

Final Verdict: For babies who need a beginner tool to learn colors and shapes while boosting fine motor functions.

Frequently Asked Questions

What toys are popular for infants?

The simplest toys like rattles, stuffed animals, and teethers can provide infants a good amount of entertainment.

What toys are good for a 6-month-old?

Depending on where the child is developmentally is the type of toy to get.

For instance, most babies at around 6 months will start to reach and grasp things. They may even start to mimic sounds. So toys to encourage these skills like building blocks, The Ball Drop Tower activity, or The Leapfrog Learning Friends Wordbook previously mentioned would be great to get.


Which toy is best for a 1-year-old?

Usually, around 1-year babies are starting to stand, pull themselves up, or may even take their first steps. Push toys or ride-on toys are wonderful toys for a 1-year-old.

What age do babies need toys?

From birth!

One of the most important items for a baby is toys to help develop their motor skills, social skills, and imagination. They also provide a way for babies to explore their environment and learn about the world around them.

Toys such as rattles and teethers are great for a newborn. As the baby grows older, they’ll need more complex toys to challenge them both mentally and physically, like blocks to encourage grasping or a play mat for tummy time. And as they start to walk, they will need something to help them develop their balance and coordination like push-and-pull toys. But no matter what age a baby is, they’ll always need toys!

What to get a baby who has everything?

I would go back to the basics if you feel the baby you’re buying has it all. For my friends, here are a few ideas of some things I would buy their sweet peas:

Also, you can never go wrong with a good book! There are a ton of great reads out there for babies. One of my personal favorites is The Very Hungry Caterpillar.

To Wrap It Up

I hope this list of the best-selling baby toys on Amazon helped you find the perfect baby shower gift, birthday present, Christmas gift, or toy for your little one. These toys are not only popular and well-reviewed, but they also promote early skills in babies.

Having preemie twin girls myself, I understand the importance of early development. The sooner the better! So what better time to start than now?

Until the next post, I’m sending you all the positive parenting vibes!

With Gratitude,


What other best-selling baby toys on amazon do you love? I’m curious! Let me know in the comments below. Your input means a lot and helps others who read this post!


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About The Author

Linds is the proud mom of two little miracles, Mono Mono twin girls, and one AMAZING older brother! She is the founder and content creator of Mono Mono Twins, Intensive Therapy for Kids, and Co-Founder of The LENN Foundation, a 510c3 that helps children across the United States with cerebral palsy receive grants for intensive therapies to thrive.


Disclaimer: This post may contain affiliate links for your convenience. I only recommend deals or items I love because you might like them too! With my affiliate relationships, I may earn a small commission at no additional cost to you. Thanks so much for supporting Mono Mono Twins!

The contents of the Mono Mono Twins Site, such as text, graphics, images, and other material contained on the Mono Mono Twins Site (“Content”), are for informational purposes only. The Content is not a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of your physician or other qualified health providers with any questions you may have regarding a medical condition.

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